Who we are

Afaafa is an advisory business managed by husband and wife Geoff Miller and Sasha Kazantseva-Miller providing consulting and directorships services to startups, established and listed businesses.

Afaafa holds a portfolio of passive investments in early-stage businesses in various sectors and verticals.

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Geoff Miller


Geoff Miller

Geoff Miller spent twenty years in the UK financial services industry, as an analyst and as a fund manager, focused within the Financials sector. As an analyst he led the number one-rated UK small and mid-cap Financials team, and as a fund manager ran the largest listed Financials fund in London. He moved offshore in 2007, working in Moscow and Singapore before moving to Guernsey, from where he built GLI Finance into a leading investor in the alternative finance sector. Leaving at the end of 2015, he is now a Director, Adviser, Mentor and Investor across the alternative finance and broader fintech sector. In addition, he serves as Chairman of Globalworth, a Guernsey-registered real estate business investing in Romania, as well as acting as a Non-Executive Director of a number of other finance companies.

Sasha Kazantseva-Miller


Sasha Kazantseva-Miller

Sasha is an entrepreneur and investor with a background in the tech sector having worked for Google and, a Priceline Group company as well as L’Oréal earlier in her career.

An entrepreneur at heart, she started her first venture in school aged 17. Since moving to Guernsey she has been actively involved in helping nurture the local startup ecosystem including mentoring entrepreneurs in Guernsey, setting up a networking group and managing, a local platform for families in businesses in the Bailiwick. Sasha is also a Non-Executive Director on the board of, one of Afaafa's investee companies, holds an MBA from INSEAD and has lived and worked in London, Moscow, Singapore, Bangkok and Ulaan Baatar.


Vision-board: the emotional business plan

I recently run a workshop where I chose to teach a slightly more alternative tool called vision boarding. I discovered vision-boarding a couple of years ago and has been amazed its simplicity and power. In its basic form, vision boarding...

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Yellow Chair Portraits, Amazing Women project

Yellow Chair Portraits: Amazing Women exhibition has launched in the Candie Museum of Guernsey, celebrating the role of leading women in the community and recognising their contribution. Our own co-founder and COO, Sasha Kazantseva-Miller has been featured in the series...

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Paradise Papers – the point of no return for the Queen’s dominions

As I wrote at the time about the Panama Papers, the revelations in the disclosures are seldom the important part of a story such as this in the longer term. When it comes to the Paradise Papers I believe that...

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